The customer is a premier executive events and peer-to-peer marketing firm, faced a critical challenge, data syncing issues between Salesforce Sales Cloud and Pardot that disrupted campaigns and left crucial customer insights incomplete.
In this case study, you’ll learn how we:
- Pinpointed the sync errors and reduced inconsistencies by over 95%
- Standardized fields across systems to ensure accurate and real-time customer data
- Restored smooth Salesforce-Pardot synchronization to support smooth campaign execution
- Helped Apex Assembly eliminate manual fixes and accelerate marketing efficiency