Power hyper-personalized experiences
and value-addition for eCommerce
Assess marketing impact to test and find out what works when and where.
Showcase even the most niche services & businesses strategies.
Use micro-interactions to segment data, journeys to nurture audience segments.
Push Click advertisements on any platform, Manage subscribers & segments.
and orchestrate marketing operations
like it’s all you ever do
from new prospects to lifetime relationships
Recommendations, and Relationships through
Integrated marketing tools to synchronize messaging
Journey Builder solutions to trace your next steps
Personalization of steps along journey
Dashboards for mentions, comments, direct messages, and analyzed sentiment
Analyze sentiment holistically by region
Get actionable reports and alerts
Integration with external analytics tools for understanding metrics like expenditure, cross-channel engagement, conversion, and click-metrics
Understand optimal message attributes like send-times, length, and channels for engagement
Relevance and targeting to increase returns on advertising with engaging, relevant content built around segments, and tracking in Advertising Studio
Interaction Studio solutions to incorporate meaningful insights into journeys
Audience Studio to correlate data and spell out the next steps for journeys
Personalize interactions and journeys in Journey Builder
Draw personas in Salesforce DMP
Segment audiences for in Email Studio through data from correlations, interactions, and personas
Share content and collaterals securely between owners and publishers
Monitor online conversations and help quick response teams spring into action, damage control
Share content internally over Data Studio for managed content approvals to stay on-message
Managed prospect creation, scores, and activeness
Funnels, collateral, and interaction performance
Marketing automation and campaigns over segments, emails, forms, and landing page content
Sales (core selling, recommendations)
Service (case resolution)
Community (engagement, campaigns, after-sales)
Commerce (discounts, cart management)
from all customer touchpoints, providing your marketing team insights about the target audience
to know customers and come up with the best action to reach out to them in a personalized way and with suitable product recommendation