How a Real Estate Company Improved Lead Conversions with Textolic

A growing real estate company in the US wanted to convert more property enquiries into sales opportunities but struggled to maintain consistent communication across its buyer journey. Using Textolic, the company streamlined prospect communication through automated SMS and WhatsApp messaging, personalized property updates, and appointment reminders. This helped its agents manage enquiries more efficiently and guide prospective buyers from initial interest toward purchasing decisions.

The Challenge

• Delays in contacting new property enquiries allowed competing agents to engage prospective buyers first.
• Prospects often needed multiple interactions before deciding whether a property matched their requirements.
• Agents spent significant time manually sharing listing information, pricing, availability, and open house details.
• Missed appointments disrupted agents’ schedules and delayed conversations with interested buyers.
• Sales managers lacked a consolidated view of prospect interactions, making it harder to identify enquiries requiring attention.

The Solution

Textolic enabled the company to:

• Automate instant SMS and WhatsApp responses with chatbots and notify agents of incoming messages to improve speed-to-lead and engage prospective buyers faster.
• Schedule follow-ups for prospects who had shown interest but had not progressed to scheduling a property tour.
• Personalize property updates with relevant listings, pricing, availability, and open house information using Merge Fields.
• Schedule appointment reminders and post-tour follow-ups to maintain engagement at important decision points.
• Centralize prospect conversations so agents could review interaction history and manage ongoing buyer communication from one platform.

The Impact

What Our Customer Says