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Diksha Gathania

Diksha Gathania

Assistant Manager - Content

Diksha is a seasoned content writer and marketer who is always keen on trying new avenues to discover and write about. She has a keen eye for detail and a talent for breaking down technical topics into digestible pieces for both technical and non-technical audiences. She is a Salesforce, Marketing Automation, and Marketing Analytics enthusiast who stays on top of the pulse of industry trends. Beyond her professional endeavors, she finds joy in traveling and is always on the lookout for new destinations.

More from Diksha Gathania

Why Hire Salesforce Admins with a Data-First Mindset 2025  Hire Staff
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Why Hire Salesforce Admins with a Data-First Mindset 2025 

Every business wants to invest in the powerful Salesforce CRM, but many of them struggle to get accurate reporting, high user adoption, and utilize AI…

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Salesforce CRM Consulting in the Age of GenAI: What’s Changing and What Isn’t  Software Services
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Salesforce CRM Consulting in the Age of GenAI: What’s Changing and What Isn’t 

Generative AI has already shaken up the globe in terms of technology and customer engagement, and Salesforce is no different. From Agentforce empowering the sales…

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Salesforce Migration from Classic to Lightning: Why Waiting Is a Risk in 2025  Salesforce Services
May 1, 2025

Salesforce Migration from Classic to Lightning: Why Waiting Is a Risk in 2025 

Salesforce Classic used to be the prime interface for Salesforce users until 2016. Then, the company rolled out a new and improved interface for Salesforce…

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How to Minimize the Additional Salesforce Implementation Cost  Our Approach
Apr 28, 2025

How to Minimize the Additional Salesforce Implementation Cost 

Do you know that companies using Salesforce see 38% faster decision-making, a 25% increase in profitability, and a 35% rise in customer satisfaction? From the…

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Does Your Business Really Need a Salesforce Consulting Partner?  Salesforce Services
Apr 24, 2025

Does Your Business Really Need a Salesforce Consulting Partner? 

Did you know?                            Every one out of three CRM projects tends to fail. The actual reported number, however, varies between 18% and 69%. It means…

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Salesforce Integrations Services: Your Key to Smarter Business Operation  Salesforce Clouds
Apr 22, 2025

Salesforce Integrations Services: Your Key to Smarter Business Operation 

Salesforce is the best-in-class CRM platform that improves the marketing, sales, and customer service operations of enterprises. Its wide range of innovative products and services…

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Choosing the Right Salesforce App Development Approach  Software Services
Apr 21, 2025

Choosing the Right Salesforce App Development Approach 

Salesforce is the best-in-class CRM tool that does not shy away from extending the capabilities of its platform with annual releases and new features. Therefore,…

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Everything You Should Know About Salesforce Integration Services Salesforce Clouds
Jun 24, 2021

Everything You Should Know About Salesforce Integration Services

As businesses are becoming technology-driven, organizations have started leveraging mission-critical systems to simplify their work and automate their business processes. Salesforce is the customer relationship…

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Most Common Questions about Salesforce Customizations Salesforce Services
May 27, 2021

Most Common Questions about Salesforce Customizations

Salesforce has got everything for every business. You should know the right way to extract the most out of its capabilities. Most companies strive to…

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How Can You Extend your Salesforce Platform for Future Services and Offerings? Salesforce Services
May 26, 2021

How Can You Extend your Salesforce Platform for Future Services and Offerings?

Businesses using Salesforce would always wish to have a crystal ball, so they could divine the Salesforce future and how they can use it in…

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Most Common Types Of Salesforce Customization Salesforce Services
May 25, 2021

Most Common Types Of Salesforce Customization

We always call Salesforce an incredible CRM, but the truth is that the off-the-shelf version is nothing compared to the power of Salesforce once you…

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What Exactly is Salesforce Help? Salesforce Services
May 21, 2021

What Exactly is Salesforce Help?

Salesforce has got everything that a business needs to improve its processes and streamline all the work with a unified view of data. But even…

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