March 3, 2025
Listen to this articleIf you’re implementing Salesforce (or are about to), you’re already aware of its vast potential to automate processes, improve customer relationships, and increase overall productivity. But the catch is—someone has to install it, run it, and maintain it in top form. Most companies are stuck with this exact question: Do you hire a Salesforce certified developer or a Salesforce administrator?
Do you require someone to develop custom solutions from the ground up, or do you need someone to set up and manage the platform? Ensuring that your decision is appropriate can save effort, money, and time as well as maximizing your Salesforce ROI.
This blog breaks it down for you—so you can confidently decide whether to hire a Salesforce programmer, a Salesforce-certified developer, or an administrator to best support your business needs.
Both these job titles can be a bit confusing, so let’s have a look at exactly what they do:
– Salesforce Administrators are the architect and caretaker type of users, ensuring things function well inside the system and personalizing it via clicks (no coding) while upholding data integrity.
– Salesforce Developers are a bit like construction workers and architects, they develop and code original features that exceed the out-of-the-box experience of Salesforce to ensure that the system is comfortably integrated into your unique business paradigm.
Here’s how they contribute in real-world scenarios:
– In case you require workflow automation, dashboard customization, or security settings management, an administrator is there for you.
– In case you need custom-coded integrations, Apex triggers, or Lightning components, you have to hire a dedicated Salesforce developer.
– If your system is encountering errors or constraints due to excessive customizations, a Salesforce-certified developer can tidy up the backend and streamline processes.
Operational Efficiency: The Admin’s Role
– Admins manage the daily Salesforce operations, ensuring that the efficiency is maintained.
– They help automate workflows for different teams whether it is sales, marketing, or service.
– They ensure that your Salesforce org is secure and easy to use, minimizing friction for employees, thus improving user adoption.
– A good admin makes sure that end-users are trained and feel comfortable using Salesforce.
Scalability & Customization: The Developer’s Role
– Developers assist you in scaling your Salesforce org through the creation of custom applications and features.
– They remove the limitations of a system by implementing code that makes third-party components and legacy systems integrate.
– Your Salesforce instance is made sure by developers to fit your specific business processes, which supports long-term growth.
– If you require AI-powered automation or sophisticated data analysis, developers make that a reality.
When to Hire a Salesforce Administrator
You need to pick a Salesforce administrator when you:
– Need to manage the system configurations, reports, and user management.
– Need a professional who can train and assist your teams.
– Intend to utilize Salesforce primarily with default features and little coding.
– Need an expert in workflow automation, security, and data management with no intensive development efforts.
When to Hire a Salesforce Programmer or Developer
You need to pick a Salesforce certified developer when you:
– Need to create custom applications, integrations, or automation beyond what’s available in Salesforce out of the box.
– Need API integrations with outside systems such as ERP, finance programs, or online stores.
– Required to create custom Lightning components, Apex, or Visualforce pages.
– Need a professional who can manage your Salesforce to keep up its performance and scalability.
It is ideal to hire Salesforce developers who can develop and maintain customized solutions for companies that require a lot of customization.
Though Salesforce admins and developers fulfill different roles, both combined can make a huge synergy. A developer constructs long-term solutions and integrations, while an admin facilitates day-to-day operations smoothly.
For growing businesses that need to prepare, having both an experienced admin and a committed developer can provide the best of everything. You obtain efficiency as well as scalability without unnecessary choke points.
The key here is to analyze your business first, so you can know what kind of professional you really need. If you need someone to manage users, optimize workflows, and keep up the security, you need to pick an admin. If your requirements involve deep customization, automation, and coding, hiring a Salesforce programmer is your best bet.
Looking for the right Salesforce talent? Contact us and hire Salesforce developers or administrators today and unlock the full potential of your CRM investment!
CEO
Siddharth Sehgal is CEO & Salesforce Communication Guru. He helps businesses grow exponentially by putting their Salesforce CRM on steroids with his unique techniques. He is on a mission to help businesses build deeper relationships with their customers.
