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Top Salesforce Features for Developers to Try Out in 2026

Posted on by Editorial Team

With Spring ‘22 release, there’s a lot that’s new for Salesforce developers that they can look forward to. The release has come up with some fascinating Salesforce features that developers must try out this year. 

Out of several features of the Spring ‘22 release, there are some that we found of great use for Salesforce developers. From improving the development process to upgrading the security, features contribute to many aspects for developers. 

New Salesforce Features for Developers to Try Out

Evaluating all the new features of the latest release, we’ve picked a few that could be of great importance to Salesforce developers. Here are some of these features for developers to try out.

1. Flow Trigger Order

Earlier there was not any way to mention the order in which the record-triggered flows should have run. But with the new release, developers and admins can access Flow Trigger Order that can be specific against after-save or before-save flows. 

The Trigger Order is a numeric value that could be anything in the range 1-2000. The Salesforce Flows would run in ascending order, depending upon the value given. 

2. Foyer

Although developers have been developing apps for integrating Salesforce and Slack, there had been a need to write the middleware layer to conduct the integration. This year, Salesforce developers can access a feature known as Foyer to focus on development time on both Slack and Salesforce sides, which reduces the time required to build solutions. 

Foyer helps to bring the middleware into play by making it to be configured instead of writing the code from scratch. This feature will initially be available to ISV partners in their AppExchange packages.

3. Lightning Web Security

We have been using the Locker Service of Salesforce to ensure the security of the Lightning web components, but it comes with a technical price. But now Salesforce developers can access Lightning Web Security which will make their lives easier. Here’s what you should know about this feature.

  • Lightning Web Security is based on web standards and will evolve in line with wider web technologies. 
  • You’ll witness a noticeable improvement in the performance as you don’t have to work with Locker Service wrappers.
  • The components you use will be able to import other components which can be used through extension or composition. 

There’s a lot to Lightning Web Security that will help developers easily work on enhancing the security of web components.

Leverage These Salesforce Features for Improved Development 

With each Salesforce release, there come numerous enhancements that could be of great meaning for developers and admins. All you need is a better understanding of these features so you can use them right and boost your productivity with Salesforce. 

You can learn more about such new features and enhancements with the help of certified Salesforce consultants. Contact us to know more such these features that could be the right fit for your business. 

Using Salesforce Commerce Cloud for an Online Retail Business

Posted on by Editorial Team

The e-commerce platform has completely transformed the way of shopping for people. What could be better than being able to scroll through the varieties and shop from the comfort of your home! This is the reason people are preferring online shopping more than visiting physical stores. But the increasing audience can be a trouble for online retail businesses. That’s where Salesforce Commerce Cloud comes to the rescue.

More and more brick-and-mortar retailers are trying to digitize their business to streamline customer query management, collect customer data, and build strategies to improve sales. Using Salesforce can simplify it all, giving businesses the ease to streamline and handle data online. 

Features Offered by Salesforce Commerce Cloud

For an online retail business, there are many objectives other than just to increase sales. Salesforce helps them through different features than Commerce Cloud offers such as-

  • Pricing Management
  • Content Management
  • Social Media Integration
  • One-touch Payment Options
  • Product Management
  • AI-based Product Recommendations
  • Search Engine Optimization

These are just a few of the features that Commerce Cloud offers. The product has got everything that a growing e-commerce business needs to increase its productivity and sales. 

How Salesforce Commerce Cloud can Help Online Retail Business

Using Commerce Cloud can open many doors of opportunities for online or e-commerce businesses. Some of the major benefits of implementing it are mentioned below. 

1. Predictive Analysis

With changing market trends and demands, it can certainly be difficult for e-commerce companies to plan their future strategies. But with Salesforce, they can leverage Artificial Intelligence through Einstein to identify changing customers’ needs and suggest suitable product requirements. 

Using Einstein Analytics would help companies to evaluate customer buying trends and save time to manually evaluate data and create strategies. 

2. Omnichannel Campaigns

Buyers these days are hard to impress. With multiple options of e-commerce businesses, it can be difficult to please customers. That’s where online retail businesses have to connect with customers through multiple touchpoints. This approach increases the chances of conversion for businesses and helps them to gain the attention of customers towards the products and services through multiple channels. It helps to boost customer engagement for e-commerce businesses.

3. Enhance Mobile Experience

Statistics mention that almost 79% of mobile phone users prefer making an online purchase and this is the reason no e-commerce business can afford to lose its mobile audience. Retailers that are not selling on mobile phones can end up losing a large ratio of customers. Using Salesforce Commerce Cloud can enable mobile-responsive capabilities to deliver a seamless shopping experience to its customers. 

Implement Salesforce Commerce Cloud to Better Sales

With rapid digitization, more and more businesses are shifting their sales to the online platform. But with increasing competition, it has become more important than ever to try to adopt strategies that could help with gaining more customer attention and increase conversion. Implementing Salesforce Commerce Cloud can be your way to improve online sales and stay ahead of your competitors. 

Talk to our certified experts to uncover what Salesforce product can boost your business workflows.

How to Ensure Successful Salesforce Migration from your Legacy System

Posted on by Editorial Team

Data migration is not a new concept for any company. It’s quite a common practice to move data from one place to another. What can be new to them is the process to migrate their data entirely on a new CRM platform. Many companies that have been using their legacy systems are now working to ensure successful Salesforce migration to raise the level of their productivity and make the most of the CRM functionalities. 

Following the best practices of Salesforce migration can help companies to conduct successful migration, ensuring there is no redundancy or data loss. Moving to Salesforce has become a common approach for organizations these days because of the irresistible benefits the CRM platform offers. 

Why You Need Salesforce Migration

Migrating to Salesforce has its own importance. Mentioned below are some of the reasons that could make Salesforce data migration irresistible for companies:

  • Access features that could boost productivity
  • Easier accountability through reports and dashboards
  • Added capability to scale resources’
  • Ease to customize the platform according to the business
  • Significant functionalities to improve lead management

And that’s just a few benefits Salesforce provides its users. But to leverage all of these, you need to ensure successful Salesforce migration. 

Ways to Ensure Successful Salesforce Migration

Migrating your data to an entirely new platform can be a high-risk venture. But with the right measures, you can cut down the risks and ensure a successful migration. Here we have discussed some ways that will help you achieve Salesforce migration smoothly:

1. Maintain Clean Data

Having clean data can give you a solid foundation to successfully run your migration process. You can ensure this by using custom fields, making sure that each custom field runs through a clearance process. 

2. Get a Data Governance Plan in Motion

Create a data governance plan keeping all the stakeholders in the loop. It will help all the departments to be on the same page. Make sure to pay attention to specific details like the number of legacy IDs mapped to user IDs and the data that is to be added or removed during the Salesforce migration. 

3. Set Up a Pilot Project

There can be times when the data structure might conflict with the governance plan. In that case, you should begin the process with a pilot project so the teams can understand how the import process will be followed on the CRM. It is important to run such a pilot project even when you are starting with Salesforce implementation to gain a better understanding of the process.

Ensure Successful Salesforce Migration with Experts

Moving to Salesforce can be a breakthrough for your organization but to ensure you are getting all the benefits of Salesforce, you have to ensure a smooth migration process. The best way is to take help from Salesforce experts for a smooth and successful migration. 

Contact us to know more about how you can move your data smoothly on Salesforce.

How Using Salesforce Chatter Can Serve a Business

Posted on by Editorial Team

Salesforce Chatter is an enterprise social network used in many companies for team engagement and collaboration. The platform came up as an extension to Salesforce1 in 2013 and since then more and more organizations have been using it to enhance their business in many ways. Using Salesforce Chatter has proved to be a great way to share files and data across the company, maintaining transparency and accountability. 

Chatter is a collaboration tool by Salesforce that not just enables sharing files, but also communicating, posting on feeds, and commenting in the community space. Just like customers use Salesforce communities for interaction, Chatter can work in the same way for internal employees. 

Using Salesforce Chatter for Improving Business

Chatter helps to simplify the day-to-day internal tasks for the team that in turn help them reach their goals quickly and improve productivity. Let’s see some points on how using Salesforce Chatter can be fruitful for a business.

1. Drive Productivity

Chatter helps employees to stay connected with their fellow co-workers, irrespective of the fact if they are in the office or not. It helps them work together on sensitive projects and post status to keep each other updated about the project. 

Chatter provides everyone a platform where they can propose new concepts and share ideas, thus providing them a platform for brainstorming ideas for better productivity. 

2. Boost Innovation

Salesforce Chatter allows innovation with its four amazing features. 

  • Groups: Chatter allows users to create groups to work together on projects, allowing group members access to files. 
  • Rich Feed: Teams can set up customized rich feeds that help members to capture relevant information about the organization in one location. 
  • Polls: This feature of Chatter enables feedback management to create and manage polls.
  • Topics. Chatter provides topic pages to collect and share the most updated content on any subject. 

All these features help employees to work together in a collaborative manner. 

3. Share Insights and Data

Collaboration between departments is the key to smooth business functioning. Chatter allows teams to work together, whether it’s on sales, marketing, or improving customer service by quickly handling tickets. Chatter can be easily used as a company intranet, helping them to share their data in a secured way, ensuring that it is only accessed by authorized people. 

Simplify Internal Communication Using Salesforce Chatter

No business goal is unattainable when employees can work together with enhanced productivity. Using Salesforce Chatter is a great way to enable collaboration between departments and make the interaction smoother. 

Learn more about how you can use Chatter for different activities and use it for your business improvement. Talk to us to know more capabilities of Chatter.

Enabling Customer Self-Service with Salesforce

Posted on by Editorial Team

It’s true that customers might lose trust and confidence in a brand if its customer service is not up to the mark. Even it’s common that customers might switch to another brand after they face insufficient customer service. But at the end of the brands, being available at all times can be difficult too. That’s where the importance of customer self-service with Salesforce lies.

Customers waiting to get an answer from the support team can be frustrating for them at times. Customer support agents use many Service Cloud features to improve customer service but sometimes it’s not possible to attend to all customers right away. This is why it is important to give something that’s readily available to customers. Considering this, more and more businesses are looking to adopt self-service options that could keep customers from long waiting times.

Top Channels to Enable Customer Self-Service with Salesforce 

Self-service options are not just beneficial for customers, but also help businesses to manage work and save time. Among many self-service channels enabled with Salesforce, some have gained a lot of popularity. 

1. Automated Chatbot

No wonder, the chatbot has evolved to be the faster-growing self-service channel for customer support. Even though this method cannot fully eliminate the need of a human for customer service, but it is better than keeping the customer waiting. 

More and more brands are considering Salesforce integration to integrate chatbots with the idea to scale their customer service. Here are some of the major benefits of implementing a chatbot:

  • Cut down customer waiting time
  • Resolve support cases to some extent
  • Manage redirects for customer inquiries 
  • Assigns leads to suitable agents

All these benefits of chatbot can contribute to uplifting your customer experience.

2. Online Customer Communities

If you want something that would have the most potential to improve your customer service, customer community can be your pick.

Online customer communities can be a great platform for problem-solving and troubleshooting. It can even provide a portal for customers, persuading them to participate in forums to look for immediate resolutions to their issues. 

3. Knowledge Base

Many companies use centralized web-based databases to collect and store information. This information can be searched by customers and even employees when looking for answers to certain questions.

Companies can use a knowledge base that can be both human and machine-readable. Customers can easily self-direct troubleshooting using human-readable knowledge bases. The content in such knowledge bases includes:

  • FAQ pages
  • User manuals
  • Forums/ peer-driven questions

On the other hand, the machine-readable knowledge bases tend to have information for automated systems and machine learning. 

Implement Customer Self-Service with Salesforce with Experts

 Customer churn because of insufficient customer service can be a nightmare for any business. Enabling customer self-service with Salesforce using the right channels can avoid such situations, giving your customers the brand experience they seek. That’s how you can cut down your customer waiting time, giving them quick resolution to their issues.

Learn more about how you can enhance your customer service efforts with Salesforce. Contact us and get along with our Salesforce professionals to uncover more ways to improve your brand reputation and increase customer loyalty. 

Top Salesforce Winter ’22 Release Features

Posted on by Editorial Team

Salesforce never fails to amaze its users and it did it once again with some new and exciting features it brought with Salesforce Winter ‘22 release. The release has got something for both Admins and developers, ensuring UI improvements on the frontend too. 

Among all the best features of the new release, there are some that caught our attention the most. In this article, we have covered these amazing features that can get you excited too.

Top 5 Salesforce Winter ‘22 Features

Here are some of our favorite features from the Winter ‘22 release that could enhance the development process along with user experience. 

1. Dynamic Interactions

Salesforce had made the announcement for this feature a few months ago and fortunately, they had included it in the release. 

The feature allows developers to build lightning components that can react to user activity dynamically. 

2. Flow Updates

With every release, we always expect some updates for Flow. Here are some exciting Flow updates with Winter ‘22 release. 

  • Ability to reconnect flow elements in auto-layout
  • Call a sub-flow from a record-triggered flow
  • Ease to relabel navigation buttons in a screen flow
  • Debugging enhancements

There are many more updates related to flow elements and scheduled paths too. 

3. Einstein Search Enables by Default

The release enables all Salesforce Einstein features without any extra cost. This update help users to benefit in different ways like:

  • Enable personalized search results 
  • Get the ability for natural language search
  • Access an actionable user interface

All these features help users to deliver a personalized user experience while speeding up productivity. 

4. Dashboard Dynamic Guage Charts (Beta)

The feature allows teams to easily track progress towards specific business goals. You can test this feature by enabling dynamic gauge charts in Reports and Dashboard settings. You can switch from Standard to Dynamic mode to compare a report metric easily with a numeric field from any particular record. 

5. New Forecast Category

Salesforce users who had been working on Collaborative forecasting would know that there were used to be four categories: Best Case, Pipeline, Commit, and Closed. 

With the new release, Salesforce has added a 5th category called Most Likely. This category allows splitting the opportunity groups of sales users.

Make the Most of Salesforce Winter ‘22 Features with Experts

The new Salesforce release has brought numerous features that can boost your productivity and upgrade your Salesforce org. Use these features to the full potential with vetted Salesforce experts. 

Know more about the release and how it could be helpful to you. Talk to us and get the right Salesforce consulting you need. 

Redefining the Pharmaceutical Industry with Salesforce

Posted on by Editorial Team

In recent years, the pharmaceutical industry has seen many challenges. From reduction in workforce to increase in the global market competition, there’s a lot that this industry is facing. So, amidst all these issues, there is a severe need to improve sales and operations for a better business. Thus, there’s a need for redefining the pharmaceutical industry with Salesforce to improve business.

Salesforce can help pharma companies to drive their revenue with advanced customer acquisition methods. Companies can promote cross-selling and upselling strategies that could improve marketing and hence provide better sales. The approach to consider Salesforce implementation services will help push the business to achieve better profits. 

Ways for Redefining the Pharmaceutical Industry with Salesforce

The pharmaceutical business is all about sales and that’s where Salesforce helps the best to prioritize it and work on lead nurturing and management. Here we have listed some ways Salesforce can help a pharmaceutical business. 

1. Omni-Channel Experience

Customers these days are present on multiple social platforms and for the business, missing out on any platform would be like missing out on customers. That’s where you can easily use Salesforce to deliver an omnichannel experience to customers and interact with them easily. The platform helps to securely manage information and maintain a combined record of customer interaction. 

2. Cost Reduction

For pharmaceutical companies, customers vary in a large proportion. Physicians need to focus on the customers that are of more value to the business. With Salesforce products like Health Cloud, it is easier to manage segmented customer records while spending more time on lead nurturing. Salesforce can help them find the most valued customers and handle them while minimizing the cost.

  • It helps to evaluate actual revenue generation costs and prioritize the most valuable customers.
  • The platform allows you cost-effective ways of contacting customers.
  • You can conduct promotional campaigns under budget, focusing on the target audience. 

You can easily maintain your operations in a cost-effective way while keeping an eye on customers that are most valuable to the business. 

3. Easier Niche Marketing

For every drug, the target audience of the company can vary. The transforming demographics can change the kind of drug in demand. With Salesforce, pharma companies can conduct different campaigns with changing markets. Salesforce customization makes it easier for the team to conduct such modifications with just a few clicks.

4. Targeting New Customers

For a growing business, it is important to reach out to the new physicians to grow profits. With a customized Salesforce application, you can always connect to relatable accounts in just a few minutes. 

Get Help of Experts for Redefining the Pharmaceutical Industry with Salesforce

With the changing market and demand in the pharmaceutical industry, it’s crucial for firms to be able to customize their marketing and sales strategies whenever needed. Salesforce offers this ease while helping teams to improve customer acquisition and bring profit boost. 

Simplify your pharma business operations with Salesforce-certified professionals that can bring out the best in your business, helping you with achieving better profits. Contact our team to know how Salesforce can help grow your pharma business.

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