Email continues to be among the most economical and scalable methods to connect with prospects, engage customers, and nurture leads. For Salesforce users, running a mass email campaign in Salesforce sounds like a straightforward task. However, it has nuances, best practices, and restrictions that you need to take into account to achieve the best results. …
by Diksha Gathania 
Businesses use multiple tools that feed data directly from Salesforce. Often these tools operate independently and start to create data silos and fragmented views of the information. And when this data enters Salesforce’s database, it creates duplicate and inconsistent records. That’s where you need Salesforce data management services. If you want to learn about why Salesforce file sync …
by Diksha Gathania 
Without a doubt, AI has come a long way from automating mundane tasks and forecasting trends. And the biggest milestone in the AI revolution has been introduced by Salesforce through Agentforce. It is the best-in-class tool designed to effectively utilize all the data collected and unified within Data Cloud. It helps you create autonomous AI agents without coding. And …
by Diksha Gathania 
Using email to send messages to a wide group of people is still a powerful and easy way to interact with leads, contacts, and clients. If you use Salesforce, making your email campaigns automated helps improve customer engagement and conversions. That’s where sending mass emails through Salesforce using Apex and declarative tools can unlock tremendous …
by Diksha Gathania 
Salesforce consulting companies play a vital role in helping businesses maximize the potential of their Salesforce investment. And as of 2025, the AppExchange platform has a great network of more than 3400 consulting and services partners, backed by over 170,000 Salesforce-certified experts globally. And in the USA alone, there are over 1900 consultancies highlighting the wide …
by Diksha Gathania 
To run and manage successful business operations, companies have multiple tools in their tech arsenal. However, if these are not integrated, it can lead to siloed data and disconnected experiences. Therefore, a great way to boost cross-team collaboration is by connecting workplace tools like Jira and Salesforce integration. This integration gives teams a single source …
by Diksha Gathania 
Salesforce Classic used to be the prime interface for Salesforce users until 2016. Then, the company rolled out a new and improved interface for Salesforce Lightning. It has a refreshed UI that focuses on displaying the information in a visually appealing way. For the last few years, the Salesforce migration from Classic to Lightning Experience …
by Diksha Gathania 
Salesforce is the best-in-class CRM platform that improves the marketing, sales, and customer service operations of enterprises. Its wide range of innovative products and services makes it a complete package for businesses. Additionally, businesses are constantly bringing new apps and devices on board to streamline their operations across teams. According to Salesforce, businesses today use …
by Diksha Gathania 
If you can recall, Dreamforce ’24 was all about AI, but there was one thing that became the center of attention, Agentforce. Agentforce empowers organizations to create and manage autonomous agents for tasks across multiple business functions—essentially putting “Agentforce in every app.” This opens up opportunities to develop specialized agents for Sales, Service, Marketing, Commerce, …
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