Salesforce is renowned as the CRM solution offering an efficient way to manage customer data, along with powerful tools for sales and marketing teams. But when it comes to CTI, there’s even more value to unlock and that’s possible with Salesforce CTI integration. The integration plays a pivotal role in your sales process by enabling …
by Kriti Sharma 
While Marketing and Sales have embraced digital channels, telephones remain a trusted tool for connecting with prospects and closing deals. There’s no substitute for a compelling sales pitch delivered smoothly over the phone to win over a potential customer. However, the manual tasks of dialing numbers and logging calls can drain your team’s productivity. Sales …
by Kriti Sharma 
One thing that will be constant for every business is the need to improve customer support operations for better customer satisfaction. A study by Fortune Business Insights shows that the market for customer experience management is going to increase about 16.2% between 2022 and 2029. This means that service teams need to be more proactive …
by Kriti Sharma 
Even though companies these days are using omnichannel approaches to reach out to clients, there’s no way that reaching out to people through calls can become outdated. But it is possible that the telephony system that is being used can be outdated. The customers these days have become picky and smart. That’s why agents need …
by Kriti Sharma 
Any business leader would agree to the fact that customer experience is now the key differentiator for a brand’s success. The way you engage with your customers decides how long they are going to stay with the business. No customer wants to wait to get the right service or have to explain every little detail …
by Kriti Sharma 
With the changing marketplace, customer demands also keep changing. This can become a challenge for any company to actually work with those changing demands and expectations and successfully cater to those. This signifies an essential need to streamline operations between the service and sales teams while following a customer-centric approach. Salesforce CTI integration is the …
by Kriti Sharma 
