You might not know but the time taken by your customer service team to answer a call or the number of calls answered on an hourly basis are not always the most accurate metrics to analyze the performance of your customer support. It is not just about the numbers and complex equations on balance sheets. …
by Kriti Sharma 
While Salesforce implementation can help an organization improve its processes efficiency, but if not done right, it can end up being disastrous for the business. Most companies make the mistake of leaving out the trouble spots of the business and only using a fraction of the full power of Salesforce. Because of this, they fail …
by Kriti Sharma 
Since many companies have realized customer relationship management to be the key to business growth, it has become a common strategy to adopt Salesforce as their CRM solution. But is a company new to Salesforce would be able to implement it right by itself? Well, no. The employees would need a Salesforce partner to do …
by Kriti Sharma 
Being a business entity, you keep your priority to improve your business in a way that you can achieve greater ROI. That’s one mindset that is common among all businessmen. But to achieve business growth of such a level that could improve customer satisfaction, speed up operations, and manage a single view of information. That’s …
by Kriti Sharma 
Salesforce efficiently connects the entire customer journey across service, marketing, sales, and every touchpoint. The platform users modern development practices, AI, analytics, and secure data integration practices. To handle this all, businesses consider hiring a certified Salesforce professional who can efficiently manage the platform. A certified Salesforce expert will be well-versed with the CRM and …
by Kriti Sharma 
For anyone planning to start his career in the Salesforce ecosystem, the first step is to be qualified for it. This is where the importance of Salesforce certification comes up. But with numerous certifications, a person might start wondering how to choose a Salesforce certification. Salesforce offers different certifications, so if you want to become …
by Kriti Sharma 
The certification from Salesforce is a strong pillar that presents the skills of a Salesforce professional. Being a certified Salesforce professional can exhibit your skill level and understanding of CRM to any employer. Having a Salesforce certification strengthens your professional career as you can apply for many higher and trending job opportunities. Companies highly demand …
by Kriti Sharma 
Various certified Salesforce experts handle Salesforce-based projects, but some of these experts are quite rare and sought after the most. We are talking here about Salesforce Advanced Administrator. The certification is for the administrators who want to ramp up their knowledge and skills in Salesforce to solve more complex business problems. Businesses tend to face …
by Kriti Sharma 
There is usually a lot of discussion in the business world about hiring and retaining great talent, focusing on pedigree or potential. That’s where this question comes up: what is more important to a company when hiring for executive jobs in the Salesforce ecosystem – the professional pedigree of an individual or the potential? When …
by Kriti Sharma 
