Businesses across segments adopt Salesforce solutions as a way to increase work efficiency and productivity. But when the stakes are tied to returns, optimizing a platform that operates on mission-critical data is best left to experts. Whether you’re starting from square one or need to customize your existing Salesforce platform, your very first step should …
by Kriti Sharma 
Businesses of all sizes have found Salesforce as the #1 CRM for empowering sales, closing more deals, and enhancing your accuracy. Whether it is about deriving more value from the workforce or to increase productivity, Salesforce is the preference for all. Although each business is taking the best step to increase the productivity of the workforce, …
by Kriti Sharma 
As Salesforce launched its new Lightning Experience, the businesses got the opportunity to acquire the game-changing capabilities to increase their productivity multifold. Conducting the comparison of Lightning Experience to Salesforce Classic proves that the new Salesforce UI, despite its minor limitations, has a wider and more convenient feature set. Lightning offers a more responsive interface, …
by Kriti Sharma 
Innovation in business workflows and technologies has been a fixture of advanced business practice. But, before going all-in for the latest technological implementation, chasing a new-fangled acronym, it helps to stand back and reassess the quantum of improvement you’d eventually get. An even deeper analysis is needed to figure out whether a business needs new …
by Kriti Sharma 
Underpinnings Of Intelligent Search, Discovery, and Insights In Salesforce No matter how big your database is, if you’re unable to utilize its potential, it makes no difference to your business. And this is where most companies lack due to the inability to explore their data. A large chunk of data stored by the firms …
by Kriti Sharma 
Salesforce’s First Summer Release Notes Of the Decade Every Summer a Salesforce release rolls around with features that keep the fan-fare going. Developers, Power-users, Admins, Architects – there’s something there for everyone. As a matter of fact, we went the deep end of the release and conducted a webinar to make sure you’re up to …
by Kriti Sharma 
Pardot loves funnels Pardot is a robust B2B marketing automation tool aimed at driving more qualified leads, nurturing relationships with prospects, empowering sales to close more deals along with managing projects, and reports constructively. It’s the weapon of choice for companies to engage with the prospects in real-time, seamless interactions over marketing channels to fit …
by admin 
Great Expectations – The promise of personalized customer journeys The Marketing Cloud, a perfect amalgamation of marketing and cloud-based technology, has tuned out to be the technology of choice to address increasingly dynamic marketing needs and empower users with adaptive, empathetic, and updated practices in digital marketing. Teams are best served by paying deft …
by admin 
Undoubtedly, Salesforce is the world’s leading Customer Relationship Management software. It is doing a wonderful job bringing the companies and the customers’ all together to bring the desired difference. It has always remained in the top books of the majority of the people due to good reasons. People are placing their valuable trust in this …
by admin 
